English movie and entertainment channels are estimated to have earned advertising revenue of around Rs 700 crore (Rs 7 billion) in 2015, registering a growth rate of 15–20 per cent over the earlier year. While English entertainment channels grew at a faster rate, they are less than half the revenue size of the movie channels. According to multiple estimates, English movie channels earned a combined annual advertising income of around Rs 500 crore (Rs 5 billion) in 2015. Zee Entertainment...
English channels see healthy ad revenue growth in 2015
English channels see healthy ad revenue growth in 2015