HBO India Gets Branding, Packaging Revamp (Snapshot)

Turner International India is all set to revamp its entertainment channel HBO in India with new branding and packaging. This exercise is accompanied by the tagline 'Like Never Before' as part of the upcoming campaign for the same.

Commenting on the idea behind the new branding and the new tagline for the channel in India, Rohit Bhandari, senior director and network head, English entertainment, HBO,...

HBO India Gets Branding, Packaging Revamp (Snapshot)