With seven channels in its network and the slated launch of Property Now, Times Network is arming its sales teams with a strategy targeted at roping in 150 new small and medium enterprises (SMEs) within the next year. With the platform ‘Ascend Now’, the network has partnered global agency NRS Media that helps media companies achieve increased short- and long-term media sales and market share. The target is to attract a whole set of new non-TV SME advertisers. Explaining the move, Times...
Times Network targets 150 SME clients through new sales strategy
Times Network targets 150 SME clients through new sales strategy