A common roof is being constructed to run the ad sales of Zee’s entertainment, news and digital businesses.
Zee Entertainment Enterprises Ltd (ZEEL) is forming a separate company that will not only handle its ad sales but also that of its sister company Zee Media Corporation Ltd (ZMCL).
The new entity, Zee Unimedia Ltd, will start with managing the ad sales of ZEEL’s digital and broadcasting outfits.
The stretch will happen after that, and ZMCL’s clutch of news...
ZEEL to entrust ad sales to new subsidiary, to absorb Taj TV's distribution biz into itself
Zee Entertainment Enterprises Ltd (ZEEL) is forming a separate company that will not only handle its ad sales but also that of its sister company Zee Media Corporation Ltd (ZMCL).
The new entity, Zee Unimedia Ltd, will start with managing the ad sales of ZEEL’s digital and broadcasting outfits.
The stretch will happen after that, and ZMCL’s clutch of news...
ZEEL to entrust ad sales to new subsidiary, to absorb Taj TV's distribution biz into itself