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National Geographic Channel to undergo major rebranding

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Come 14 November and the National Geographic Channel will have a new shortened sobriquet. The word channel will disappear from its name and it will be simply known as National Geographic and a new tagline “Further.”

The change is expected to take place simultaneously across all the 445 million households in 171 countries it is telecast in. The channels are expected to have a new distinctive on-air look, brand IDs, packaging and talent IDs.

A new web series by the same name is expected to...

National Geographic Channel to undergo major rebranding

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